Netpulse is an American fitness technology company, and a branded mobile application provider for health clubs.
Netpulse was founded in 2001 by Thomas Proulx, co-founder of technology giant Intuit, and Bryan Arp. Tom and Bryan’s vision for the company was to install a screen in front of each treadmill and exercise bike to capture the untapped advertising potential in the gyms. Netpulse has quickly become the leader in connected cardiovascular equipment, and thousands of facilities around the world use Netpulse software in treadmills, exercise bikes and elliptical trainers.
Netpulse received $ 40 million in funding from August Capital, Nokia Growth Ventures, and DFJ Frontier. The company’s board of directors includes Mark Mastrov (founder of 24 Hour Fitness) and David Marquardt, Microsoft’s leading institutional investor, who has been a board member of Microsoft for 33 years.
Branded mobile apps Health clubs around the world use Netpulse branded mobile apps as a platform for communication and engagement. Club operators use the app to generate revenue by increasing member referrals, PT sales, and member engagement. Club members use the app to sign up for group classes, follow workouts, connect with their favorite fitness equipment, redeem rewards and offers, and access important club information. . Cardio Technology Netpulse amplifies the digital experience on cardio equipment from leading manufacturers. Clubs using Netpulse-enabled equipment can engage more members, generate revenue and create an integrated experience, all within a club’s brand. Netpulse offers a developer SDK and API for cardio manufacturers to add engagement features to their cardio consoles. The Netpulse platform is supported by xID, a universal connection that members can use to track training data on connected cardio equipment and their branded mobile club application. Thousands of clubs around the world use xID in their cardio equipment.
Most major club chains use Netpulse branded mobile apps, including Gold’s Gym, Retro Fitness and UFC gym. OEM Cardio OEM customers include Life Fitness, Matrix, Cybex, Startrac, Octane, True and Woodway. Partners Netpulse is a partner of many of the largest organizations in the fitness industry, including IHRSA, FIT-C and REX. They also integrate many club technology providers like ABC Financial, MyZone and Dotfit.
Netpulse acquired Virtual Active in 2011, a San Francisco-based media company that produces exercise-driven virtual reality products. Former virtual active founder John Ford has since been promoted to co-CEO of Netpulse. Netpulse acquired Club Apps in 2014, one of the largest providers of custom club mobile apps. The acquisition expanded the Netpulse platform to 700 additional clubs in the United States. Kelly Sweeney, co-founder and past president of Club Apps, has also joined Netpulse as vice president of sales. Netpulse is an assignee of US Patent 7022047, Interface for Control and Access to Information on Exercise Equipment, which was patented on April 4, 2006.